NBCSN is kind of a ghost network. Not too many people watch it. And while F1 ratings weren't the greatest when they were on FOX, racing fans are racing fans. F1 isn't a casual sport you just pickup in a day. F1 fans know that F1 is on NBCSN and will definitely be tuning into this weekend's race at Melbourne. And then, they will (hopefully) see multiple ads for Indycar's season opener in St. Petersburg. And maybe, just maybe, those fans watching F1 will watch Indycar and see how great the racing is.
|Nico Hulkenburg in the Sauber car at Melbourne (Photo credit not listed)|
Let me know what you are thinking.